Dave Bruno: The 100 Thing Challenge


Dave Bruno is the author of 100 Thing Challenge.

Dave Bruno, author of The 100 Thing ChallengePurpose

Dave Bruno was concerned about consumerism and decided to embark on a personal challenge to live for 12 months owning only 100 things.

Dave Bruno: The Eight Rules of the 100 Thing Challenge

  1. It’s Dave’s challenge – he wasn’t trying to change the world or anyone else
  2. Define ‘Personal’ things – are they things he owned solely or shared? As a parent and partner the line blurs here.
  3. Memorabilia – What counts in terms of special trinkets, trophies and reminders?
  4. Books – Is each book a single item or is a collection of books equal to one library?
  5. Some things are groups – He counted socks, jocks and undershirts as one group. It wouldn’t have been practical otherwise.
  6. Household items – There were some household items that were shared.
  7. Gifts – He gave himself 7 days to keep or not any gifts he received.
  8. New Things – He could still buy new things as long as he stayed at or below 100 things in total.


Dave Bruno’s website is at GuyNamedDave.com

Geoff’s Comment

Despite having the same name as Sebastian Terry’s manifesto 100 Things, the intent here is very different. And, whereas Sebastian’s list of 100 Things is a List Manifesto of things he wanted to do, Dave Bruno’s manifesto is a set of rules for how he wanted to play his game of limiting his life to 100 things or possessions.

It’s a great contrast between a list and a rules based manifesto. On the one hand Sebastian Terry has a list of end results and on the other Dave Bruno has a set of rules for getting to an end result. One is a focus on outcome, the other on process. Which do you prefer?


We reviewed Dave Bruno’s book 100 Things here.


Michael Jackson and Lionel Richie: We Are the World

Creator: Michael Jackson and Lionel Richie wrote the song “We Are The World” as a charity single in 1985. It was performed by the supergroup USA for Africa and sold over 20 million copies. The project was instigated by Harry Belafonte and Ken Kragen who selected Jackson and Richie to author the song.

Purpose: The song was created to support African famine relief and followed from the success of Band Aid’s “Do They Know It’s Christmas?”

We Are The World Manifesto


There comes a time when we hear a certain call
When the world must come together as one
There are people dying
and it’s time to lend a hand to life
Their greatest gift of all

We can’t go on pretending day by day
That someone, somewhere will soon make a change
We are all a part of God’s great big family
And the truth, you know,
Love is all we need

We are the world, we are the children
We are the ones who make a brighter day
So let’s start giving
There’s a choice we’re making
We’re saving our own lives
it’s true we’ll make a better day
Just you and me

Send them your heart so they’ll know that someone cares
And their lives will be stronger and free
As God has shown us by turning stones to bread
So we all must lend a helping hand


When you’re down and out, there seems no hope at all
But if you just believe there’s no way we can fall
Let us realize that a change can only come
When we stand together as one



We Are The World on Wikipedia

Video on You Tube

Lyrics for We Are The World from AZLyrics.com




Geeks Are Sexy: Facebook Etiquette Manifesto

Geeks Are Sexy: Facebook Etiquette Manifesto

Creator: Geeks are Sexy is a group with the mission to: “Provide up to the minute tech news, reviews and tutorials to our readership, which is mainly composed of IT professionals and computer enthusiasts.

Purpose: Facebook has become mainstream and covers a diverse audience too wide for the “normal evolutionary process for polite online behaviour.”

Facebook Etiquette Manifesto

1) When you reply to an event invitation, you have three options: Yes, No and Maybe. Take note of the last one and use it properly. If you say Yes, you are committing to coming to the event in exactly the same way as if you’d agreed in person. Of course you aren’t forced to turn up, but it’s the level of commitment at which you should be sending a text or e-mail if you have to cancel. If you aren’t sure you’ll be able to make it — or if you’re just too polite to say no or ignore the invite — then use the Maybe option.

2) If you make a friend request to somebody you don’t know in person, include a line explaining who you are. Don’t just randomly attempt to add people without explanation, and remember that if you know somebody only through online activity elsewhere, they may not recognize your real name.

3) Don’t tag people in potentially embarrassing photographs without asking them first. You might not see anything wrong with that snapshot from the tequila bar, but if your friend has just applied for a job as a teacher or lawyer, there’s a good chance the potential employer will see the pic before your friend can frantically untag it.

4) Keep an eye on your own profile and wall to see what’s getting posted there automatically by applications you’ve signed up to. Disable any automatic posts that either appear several times a day or have no genuinely useful information for anyone. If you still need to use a particularly post-heavy application, you may be able to tweak it to control exactly what it posts by editing the settings at http://www.facebook.com/settings/?tab=applications.

5) Before cutting and pasting a status update, check whether it’s true and whether it’s helpful. 93% of people won’t even bother to find out if statistics they quote are legitimate. Will you be in the 7% who do?

6) Assume that anything you post on somebody’s wall will be seen by every single person they know in the world. Don’t rely on them having set their privacy settings properly: even if they have, Facebook’s probably reset the defaults without telling them three times today already.

7) If you’ve got something to say to one person and it doesn’t need to be seen to anyone else, send them a message rather than posting it on their wall. Even if you don’t unintentionally embarrass them or create an awkward situation, posting personal messages on walls just clogs up other people’s news feeds.

8) Above all else, never ever post a status update that involves a countdown using the unit of “sleeps.”



Posted on GeeksAreSexy.net

John R: My Mini Manifesto For Volunteer Management

Mini-Manifesto for Volunteering

Creator: John R is Head of Volunteering at Age UK and a blogger on i-volunteer.org.uk

Purpose: To lay down “…some key descriptors for what I think the volunteer management landscape should look like, from macro to the micro

Mini-manifesto for volunteer management

1. Don’t isolate what we do.

2. Sort out what we are

3. Sort out what we are called

4. Speak with one voice

5. Measure our success

6. Be accredited


The complete manifesto on i-volunteer.org.uk


A Secular Humanist Manifesto

Secular Humanist Manifesto

Creator: The Wikipedia page refers to a range of Humanist Manifestos. This one was created in 1980 by the council for Secular Humanism, founded by Paul Kurtz.

Purpose: Wikipedia says “The central theme of all three manifestos is the elaboration of a philosophy and value system which does not necessarily include belief in any personal deity or “higher power”.

Secular Humanist Manifesto

1. Free Inquiry

2. Separation of Church and State

3. The Ideal of Freedom

4. Ethics Based on Critical Intelligence

5. Moral Education

6. Religious Skepticism

7. Reason

8. Science and Technology

9. Evolution

10. Education



Humanist Manifesto on Wikipedia

Thanks to Helen Omand for suggesting this manifesto


W. Bruce Cameron: 8 Simple Rules For Dating My Teenage Daughter

Cast from 8 Simple Rules

Creator: W. Bruce Cameron’s Book “Eight simple rules for Dating my Teenage Daughter” was used as the basis for American television sitcom originally shown on ABC from 2002 to 2005.

Purpose: The rules are used by a father of two teenage daughters as a parenting guide.

Manifesto: 8 Simple Rules for Dating My Teenage Daughter

1. Use your hands on my daughter and you’ll lose them after.

2. You make her cry, I make you cry.

3. Safe sex is a myth. Anything you try will be hazardous to your health.

4. Bring her home late, there’s no next date.

5. If you pull into my driveway and honk, you better be dropping off a package because you’re sure not picking anything up.

6. No complaining while you’re waiting for her. If you’re bored, change my oil.

7. If your pants hang off your hips, I’ll gladly secure them with my staple gun.

8. Dates must be in crowded public places. You want romance? Read a book.



W Bruce Cameron on Wikipedia

8 Simple Rules for Dating My Teenage Daughter (TV Series) on Wikipedia


AskMen.com Timeless Dating Rules


Creator: AskMen.com

Purpose: “These rules apply to all men, of all ages, who find themselves in all the women-filled cities and towns in the country. Remember to go out, date and have fun… but never forget these timeless 10 commandments.”

Manifesto: Timeless Dating Rules

10 Thou shalt not share excessive details about your past

9 Thou shalt not place her on a pedestal

8 Thou shalt not seem too enthusiastic

7 Thou shalt not lead her on

6 Thou shalt compliment her

5 Thou shalt not discuss other women

4 Thou shalt not let thyself go

3 Thou shalt not rush things

2 Thou shalt not frequent thy exes

1 Thou shalt not lose faith



Ask Men article Top 10: Timeless Dating Rules


Vancouver Greenest City in the World 2020

Vancouver Greenest City in the World 2020 Manifesto

Creator: Vancouver Mayor Gregor Robertson and the Greenest City Action Team.

Purpose: To make Vancouver the Greenest City in the world by 2020.

Vancouver Manifesto: Greenest City in the World 2020

Targets for 2020

Green Economy: Double the number of green jobs in the City over 2010 levels.

Climate Leadership: Reduce community-based greenhouse gas emissions by 33% from 2007 levels.

Green Buildings: Require all buildings constructed from 2020 onward to be carbon neutral in operations and to reduce energy use and greenhouse gas emissions in existing buildings by 20% over 2007 levels.

Green Transportation: Have over 50% of trips take place by walking, cycling and public transit. And, reduce motor vehicle kilometres traveled per resident by 20% from 2007 levels.

Zero Waste: Reduce solid waste going to the landfill or incinerator by 50% from 2008 levels.

Access to Nature: Ensure that every person lives within a 5-minute walk of a park, beach, greenway, or other natural space. And, plant 150,000 additional dares in the city between 2010 and 2020.

Lighter Footprint: Reduce Vancouver’s per capita ecological footprint by 33% over 2006 levels.

Clean Water: Meet the strongest of British Columbian, Canadian, and international drinking water quality standards and guidelines. And, reduce our per capita water consumption by 33% over 2006 levels.

Clean Air: Have the cleanest air of any major city in the world. And, meet the most stringent of British Columbian, Canadian and international air quality standards and guidelines.

Local Food: Increase city and neighbourhood food assets by a minimum of 50% over 2010 levels. That means increasing all residents’ access to food that is fresh and local, grown without harmful chemicals, and fairly produced and harvested.



Website with full details, documents, videos and more

Video Overview of Greenest City in the World program

Image from Vancouver Greenest City Website



Frank Catalano: The Practical Nerd Manifesto

The Geek Culture Manifesto

Creator: Frank Catalano is an author, consultant, and veteran analyst of digital education and consumer technologies whose “Practical Nerd” columns appear regularly on GeekWire.

Purpose: The manifesto forms the guiding principles for his GeekWire column. “Practical Nerds don’t chase the next bright shiny object as much as they toil to make sure the playthings cavalierly toyed with by the digirati actually fracking work for normal people.”

The Practical Nerd Manifesto (edited)

1) Cool is not necessarily useful.

…I’ve been caught in this trap repeatedly myself, discovering that what works fine for a few days when I’m focused on it frequently requires me to modify my habits too much when I try to make it a regular part of my life…

2) Software is never, ever going to be “dead.”

Whether you try to dress it up by calling it an app, a cloud service or a virtual environment, it all still runs on code. Code makes up software, and software is what makes the hardware work. …If you’re selling a program or service that manipulates data or content, no matter how it’s distributed, embedded or marketed, it is software…

3) Free isn’t forever.

…Whether the user of that product or service directly pays out of pocket, through his or her attention (e.g., advertising), through time and labor and perhaps donation and foundation (e.g., open source and open content) – there is a price for continuity initially fueled by enthusiasts or aspiration or promise.

Companies that introduce cool new stuff that appears to be “free” without overtly relying on any of the above are trying to gain short-term market share for a longer-term payoff. Or they’re idiots, and you shouldn’t trust your data or content to them if you ever want to see it again.

4) Features aren’t products in the long run.

…Before becoming fully invested, financially or otherwise, in a fast-rolling new bandwagon that others are jumping on, it helps to think through whether a product or service can survive long-term on its own. Or whether the single ability to, say, send 140-character messages will make more sense eventually as a component of other products.

5) Bubbles happen.

Personal, digital technology is cyclical. …The “new normal” never is. And what some are calling Bubble 2.0 (social media/social networks) is more accurately personal digital tech’s potential Bubble 4.0. It wouldn’t be the last, either. When hype leads to hyperactive froth, expect a lather of bubbles. Prepare to rinse and repeat.


Finally, as this Manifesto implies, Practical Nerds do not care if we are in step with everyone else or with what’s “popular” in the digital world. Because, a nerd should be – by tradition and by duty – out of step with the mainstream. While at the same time tinkering to see if we uniquely can make it better.



Complete Manifesto as article on GeekWire.com published July 19, 2011


Jonathan Heawood: A New Manifesto For Media Ethics

Media Ethics Manifesto

Creator: Jonathan Heawood is director of English PEN, the literature and free speech organisation.

Purpose: In response to the News of the World phone hacking scandal, British PM David Cameron has announced an independent investigation into media ethics and standards. Jonathan Heawood offers his ten principles for media ethics that could be used by newspapers, bloggers, authors and book publishers.

A New Manifesto for Media Ethics

1. We believe in a free press that informs, entertains and holds the powerful to account. This is as true now as it was in the 17th century when Milton first argued against press censorship. The newspapers of the 1640s were as partisan and populist as anything available today. We shouldn’t let today’s scandal disrupt our historic belief in the free press.

2. We believe that there is a public interest in exposing crime, corruption and impropriety, where this affects the public. The “public interest” is the holy grail in this debate; if we could define it, we could support newspapers that pursue it (even into legal and moral grey areas), while punishing those that use it to justify hacking and harassment. The test is whether media revelations affect our lives – our consumer choices and our voting. There is no public interest in titillation.

3. We believe in the artistic freedom to explore and depict the life of our society in whatever form we choose. Artists and writers have the same right to free speech as the news media. Unless they are also to be subject to new restrictions, the same principles should apply to press freedom and artistic freedom.

4. We believe that everyone has the right to tell or sell the story of their own life, even where this touches upon the lives of others, unless they have explicitly promised not to do so. Since the birth of western literature, writers have written “what they know” – routinely invading the privacy of their friends, families and lovers in the process. What’s the difference between these works of art and a kiss-and-tell story? Free speech is about the freedom to express ourselves – however crudely.

5. We believe that society is able to set moral standards around free speech and privacy without legal sanctions, except in the most extreme circumstances. If someone does kiss and tell, in either a tabloid newspaper or a literary memoir, society has the ability to turn their backs on them. Aren’t social sanctions more powerful than legal penalties anyway?

6. We believe that any legal constraints on artistic and press freedom should only be used to prevent irreparable, substantial and serious harm to individuals. The law is a powerful, if sometimes blunt, instrument. It is not there for brand management.

7. We believe that pre-publication injunctions should only be available when there is an overwhelming likelihood of irreparable, serious and substantial harm. Injunctions are one of the most powerful weapons in the state’s armoury and should not be used lightly. They should only be applied if the harm, once done, could never be undone.

8. We believe that the state should not control the press other than through the administration of impartial and transparent criminal and civil justice. The courts are obliged to balance articles 8 and 10 of the European convention on human rights but this should be a last resort. We should be confident in self-regulation, and our own right of reply.

9. We believe in the right to live our lives without intrusion or surveillance by public or private bodies. Let’s not forget that, while we’re worrying about the newspapers, we’re forsaking great swathes of our privacy by giving data to the state and to private companies, which have a poor track record of protecting it.

10. We believe that if we supply data to public or private bodies this should only be sold or conveyed onwards with our express permission. Private data is not fair game for blaggers or advertisers. This is where all of us – not just a few celebrities, or unfortunate victims of the News of the World – are exposed to the privacy invaders, and this is where tougher laws really are needed.


Full article from the Guardian.co.uk – 13 July 2011